Your practice may be only five decisions away from feeling completely different.
I create the conditions for experienced healthcare practitioners and clinic owners to make liberating practice decisions that increase income, free up time and create a practice that serves them as well as the people they care for.
Explore the Practice Decision ReviewSuggested image: Lola sitting at a table with a notebook, perhaps looking slightly away from camera rather than directly posing.
Avoid typical business-coach imagery such as crossed arms, pointing at a flipchart or exaggerated smiling.
The feeling should be calm, intelligent, experienced and approachable.
You have evolved as a practitioner. Has your practice evolved with you?
Many experienced practitioners do not need more patients, more marketing or another business course. They need space to decide what comes next.
You may be closer to the practice you want than you think.
My experience has shown me that established practices often do not need wholesale reinvention.
They may be only a handful of well-aligned decisions away from becoming simpler to run, more profitable and more rewarding to own.
You do not necessarily need more ideas. You may need greater clarity about which decisions deserve your attention.
Diagnosis before decisions.
The framework borrows from the clinical reasoning practitioners already understand. We do not treat the loudest symptom before understanding the wider picture.
Diagnose
Step back from the day-to-day and understand what is really happening across your practice.
Clarify
Separate the central issue from the surrounding noise, good ideas and competing priorities.
Decide
Make decisions that fit the practitioner you have become, the people you care for and the life you want your practice to support.
Evolve
Put those decisions into practice, observe what changes and allow the practice to evolve deliberately rather than accumulating complexity.
A protected space to think clearly about your next practice decisions.
This is not consulting and it is not a marketing coaching session.
The Practice Decision Review creates space away from the noise of running your practice so that we can examine what is working, what has become unnecessarily difficult and which decisions may create the greatest change.
I do not make those decisions for you.
My role is to ask, observe, challenge and help you see the practice clearly enough to trust your own judgement.
You may bring questions such as:
- Should I specialise, and how do I transition safely?
- Why am I busy but not earning what I should?
- How do I stop the wrong patients filling my diary?
- What should my website actually be saying now?
- How can the practice depend less heavily on me?
- Should I recruit, delegate or simplify instead?
- What do I need to stop doing?
A practice that serves you as well as the people you care for.
More income
Not simply by seeing more patients, but by making clearer decisions about value, pricing, capacity and who you most want to serve.
More time
By removing unnecessary complexity, protecting your diary and deciding what no longer needs to depend on you.
More enjoyment
By bringing the practice back into alignment with the practitioner you have become and the work you still want to do.
Suggested setting: inside Health in Motion, sitting with a notebook, walking through the clinic, or in quiet conversation with another practitioner.
The image should communicate experience, curiosity and grounded confidence.
I create the conditions for practitioners to make liberating decisions.
I am a registered osteopath, clinical educator and practice owner.
Before becoming an osteopath, I worked in management accountancy and consulting. Those different parts of my career taught me to look at problems from several directions at once: commercial, operational, clinical and human.
Over the years I have realised that experienced practitioners rarely need somebody to give them more answers.
They often need enough distance from the practice to see what they already know.
My role is not to make you dependent on my judgement. It is to create the conditions in which you can trust yours.
I do not want you to leave thinking, “Lola told me what to do.” I want you to leave thinking, “Now I can see what I need to do.”
Sometimes the practice needs to be seen from the inside.
For some established clinic owners, the most useful insights may not emerge from another spreadsheet or meeting.
They may become visible by observing reception, patient flow, team behaviour and the gap between the practice you believe you are running and the practice people are actually experiencing.
In-practice observation may occasionally be recommended following a Practice Decision Review. This is discussed individually.
Ideally show people naturally interacting rather than looking at the camera.
The feeling should be observational and human: reception activity, patient arrival, practitioner movement or Lola quietly observing how a practice operates.
What if the next stage of your practice does not require more effort?
It may require a handful of decisions you finally feel confident enough to make.
Book your Practice Decision Review